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Our work

Our work, start to finish.

Six case studies from our Denver creative agency. Brand identity, websites, video production, report design, ecommerce and search for companies and federal agencies.

Pelsue SATCOM

From industrial safety to SATCOM.

For more than 60 years, Pelsue has been known for safety and telecom expertise. As the industry changed, they branched out and added SATCOM solutions to their lineup. Their reputation was strong, but their online presence didn’t reflect the new venture.

We teamed up with Pelsue leadership and their SATCOM specialists to build a brand and website for the SATCOM division. The goal: put their SATCOM solutions front and center and raise their visibility online.

We gave SATCOM its own brand identity, distinct from the company’s safety and telecom roots. Then we designed and built a modern, functional website with clear, creative pages for every Pelsue SATCOM product.

The new site improved the user experience, strengthened the brand and positioned Pelsue as a serious contender in a growing market. It also won a dotCOMM Platinum award.

What we delivered

  • Brand identity
  • Website design
  • Website development
  • Graphic design
  • Copywriting

USDA NRCS Montana

Telling conservation stories across Montana.

Since 1933, the USDA Natural Resources Conservation Service has helped landowners improve their land. Before working with us, the agency struggled to get the word out to farmers and ranchers about its programs. They needed a voice producers would listen to.

We teamed up with the NRCS team in Montana to tell the stories of the people their programs serve. Through video, articles and photography, we put the spotlight on those producers, the changes on their land and the role NRCS played.

We’ve produced more than 18 videos, an archive of 2,000 photos and an article for each story. NRCS uses them to reach ag producers nationwide and explain the conservation programs reshaping land and livelihoods.

Careful planning kept filming on track across Montana and put interviewees and agency staff at ease. We wrote interview questions built to draw out honest answers. Our writers captioned every photo and worked with our cinematography team on the articles.

Two pieces from this work won Platinum awards: the article “Giving Back to the Soil” (Marcom) and the Living Root Farm video (AVA Digital).

See our conservation videos

What we delivered

  • Video pre-production
  • On-site filming
  • Professional interviewing
  • Photography with captions
  • Copywriting
  • Post-production and editing
  • Section 508 compliance

Advisory Commission on Public Diplomacy

Report design for the Advisory Commission on Public Diplomacy.

The U.S. Advisory Commission on Public Diplomacy (ACPD) had a great story to tell, but its reports were dense with data. Turning those numbers into a clear narrative was the hard part. ACPD partnered with Avalore in 2020, and we’ve since completed nine annual and special reports, including award-winning work.

We designed interactive visuals and storytelling elements to make complex information simple to follow without losing depth. Every report meets Section 508 standards, which opens it to a wider audience and reflects ACPD’s commitment to inclusion.

ACPD wanted reports to inform readers and move them to act. Strong narratives and clear layouts turned each report into a tool for communication and advocacy.

We kept open lines of communication with ACPD leadership from day one, so each report reflects their vision, research and goals. Fonts, colors and images all fit their brand. The reports now resonate with stakeholders and the public alike.

What we delivered

  • Communication and strategy planning
  • Theme and graphic design
  • Section 508 compliance
  • Layout
  • Copyediting
  • Printing services: digital PDF and print-ready files

Western Safety

A brand refresh built on 23 years of trust.

For 23 years, Western Safety has built a strong reputation as a leading safety distributor. The Seattle-based company delivers safety equipment and supplies across multiple industries. They knew their website and branding needed a refresh, and they didn’t want to lose the credibility and identity they’d worked hard to build.

We started by learning where Western Safety came from and where they wanted to go. Then we guided them through a brand remodel. We kept what worked and made it current, professional and true to them.

The new logo, color palette and style guide grew out of a close look at who they are. The refreshed identity keeps the trust and longevity customers know them for.

From there, we grew their brand online. Sales and organic traffic climbed dramatically. They rank for top terms across the industry and turn the traffic into sales. Western Safety is set up to serve its customers for a long time to come.

What we delivered

  • Brand overhaul
  • Logo design
  • Style guide development
  • Ecommerce strategy and management
  • Search engine optimization
  • Google Ads management
  • Copywriting

Guardtime Federal

From complexity to clarity in cybersecurity.

For almost a decade, Guardtime Federal has built cybersecurity products for the Department of Defense, U.S. government entities and the intelligence community. Their expertise is digital integrity. Explaining their complex products clearly was the challenge.

We studied Guardtime’s products in depth. Then we rebuilt their website with clear content and animations, and designed a user-friendly app with load times faster than industry standards. The new site presents their products better and gives their sales team more tools to work with.

We developed an animated video with Guardtime’s engineers to make their technology easier to understand. It frees the sales team to reach a wider audience.

The impact was significant. Guardtime Federal communicates more clearly, and their reputation as a leader in making complex technology accessible is stronger. The work reshaped their outreach strategy and market presence.

What we delivered

  • Marketing strategy
  • Content writing
  • Website development
  • Graphic design
  • Team illustrations
  • Animated video
  • Application design

Distributor Wire & Cable

An award-winning website and customer portal.

Distributor Wire & Cable (DWC) is a leading master distributor of specialty wire and cable. Their website and customer portal were outdated, and they needed a modern presence online.

The goal: a modern website and a one-stop-shop customer portal. It needed a better user experience and had to reflect DWC’s commitment to quality.

Our team built with current web technology, responsive design and a user-centered interface. We made the site easy to navigate and good to look at, and shaped it around the needs of a diverse customer base.

The new website and portal earned an industry award for best website. Customer engagement improved significantly, and quote submissions climbed within the first few weeks. DWC now has a fast, high-performance website and customer portal with a better customer experience and smoother day-to-day business.

Visit distributorwire.com (opens in a new tab)

What we delivered

  • Website design
  • Website development
  • Customer portal creation
  • Acumatica integration
  • Video production
  • Graphic design

Live client sites

Sites we’ve built.

Hover over a site, or tap it, to scroll down its homepage. They’re all live, so open one up and click around.
  1. wayfy.co
    Homepage of the WayFy website, designed and built by Avalore

    Luxury travel planning

    WayFy

    We designed and built the website for a luxury travel planning company whose advisors plan everything from tropical escapes to mountain getaways.

    Visit site: WayFy (opens in a new tab)
  2. centerforfrailty.org
    Homepage of the Center for Frailty website, designed and built by Avalore

    Healthcare and medical research

    Center for Frailty

    We designed and built the website for a clinician-led center putting frailty research to work in primary care.

    Visit site: Center for Frailty (opens in a new tab)
  3. frameflow.co
    Homepage of the Frameflow website, designed and built by Avalore

    Creator marketplace

    Frameflow

    We designed and built the site for a marketplace where brands book local photographers, videographers and content creators.

    Visit site: Frameflow (opens in a new tab)
  4. massagetablesnow.com
    Homepage of the Massage Tables Now website, designed and built by Avalore

    Ecommerce

    Massage Tables Now

    We designed and built the online store for an authorized dealer of professional massage tables from brands like Earthlite and Oakworks.

    Visit site: Massage Tables Now (opens in a new tab)

More sites we've built

Recognition

National recognition and awards.

Five Platinum awards and a Best Of win for websites, video, writing and trade show design.
  • Colorado Sun

    Colorado Sun Best Website Development, Denver Metro

    The Colorado Sun, an independent, award-winning news outlet based in Denver, ran a statewide “Best Of” survey and invited Coloradans to vote for their favorite businesses in every industry. Voters named us the Best Website Development company in the Denver Metro region, and we’re grateful for every vote.
  • VIDDY

    VIDDY Platinum, “There’s Only One Alaska” for NRCS Alaska

    USDA Natural Resources Conservation Service Alaska needed a recruitment video to show how incredible the state is and draw interest from future employees. Our team traveled to the Great North to capture footage and interviews for people looking for adventure. The video passed 2,000 views in its first two months.
  • dotCOMM

    dotCOMM Platinum, Pelsue SATCOM website

    Pelsue, an established company in industrial safety and communication solutions, needed a website to improve the customer experience and make product searches faster. We redesigned the site around clear navigation and direct links to its service areas: Industrial Safety, SATCOM Solutions and Fiber Splicing.
  • Marcom

    Marcom Platinum, “Giving Back to the Soil” for NRCS Montana

    We teamed up with USDA NRCS Montana to travel across the state and meet producers and private landowners. The goal: share their success stories in articles for decision-makers in Washington, D.C. In Hill County, we met Shawn Preputin, Larry Johnson and Alec McIntosh, three farmers experimenting with composting to find better ways to feed their crops. “Giving Back to the Soil” tells how the conservation-minded trio is making soil health more attainable with help and guidance from NRCS, and it inspires other producers to consider composting.
  • AVA Digital

    AVA Digital Platinum, Living Root Farm video

    USDA NRCS Montana wanted to reach more producers and show them the benefits of conservation practices and NRCS programs. We traveled to Montana to meet farmers, ranchers and forestry landowners. At Living Root Farm, the Van Order family told us how they share their produce and their knowledge of urban farming with their small community. “Conservation for the Future: Nurturing Neighbors at Living Root Farm” follows the different path they’re taking in Big Horn County with help from NRCS.
  • Marcom

    Marcom Platinum, Pelsue trade show booth

    Pelsue was back on the trade show circuit to reconnect with clients and wanted a booth with great looks and a functional layout. Working together, we designed a fresh, informative and welcoming booth to promote networking, generate leads and build on the well-established Pelsue brand. The client and their customers have received it well.

Testimonials

In our clients’ words.

  • Having worked in the digital realm my entire adult life I can say that without a doubt Avalore is on a mission to change the agency landscape. Their approach involves something that seems so simplistic but is lost by most agencies I've worked with. Avalore listens and tunes into the business they're working for. They take a long term holistic approach based on the full picture of the business, and not a few metrics they can use to make themselves look good. When they say they're going to deliver, they DELIVER. The quality of the product, communication, and long-term results never fail to exceed our expectations.
    B2B Ninja logoJohn McCann
    Founder, B2B Ninja
  • Right from our initial exploratory call with Avalore, they displayed an eagerness to understand our organization, what our needs were with the publication, and how we preferred to work. We appreciated the creativity they brought to the design process, which included giving us several design options based on our original input. The Avalore team was always timely and efficient and helped solve problems in the design process rather than give excuses. The work was completed on time and within budget. In short, the Avalore team is professional and collegial, and we look forward to continuing our collaboration with them on future projects.
    Advisory Commission on Public Diplomacy sealDr. Vivian Walker
    Executive Director, Advisory Commission on Public Diplomacy
  • With our agency, we work with all kinds of producers – different genders, ages, cultures, backgrounds, experience levels and even some where English is not their first language. Avalore handled it all very well. They showed up to each site and shoot day with a plan and helped articulate that plan to the landowner – drone shots, B roll, interviews, etc. Every. Single. Person. That Avalore interviewed said they were so easy to work with!
    USDA Natural Resources Conservation Service logoDee Ann Littlefield
    Public Affairs Specialist, NRCS Texas
  • Avalore is always innovative. They are continuously brainstorming how they can help us do things better, which sometimes you don't get a lot of. They give us a lot of insight on just what's going on, even before I ask. They're very on top of the data and what should be tweaked to make things better. If a strategy is not working, then they try to figure out something better. They've been great to work with over the years.
    First Place Supply logoPatricia Corthell
    CEO, First Place Supply

Have a project in mind? Let’s plan it together.

Tell us where you're headed. Call (720) 722-2476, Monday to Friday, 9am to 5pm MT, or send a note and we'll take it from there.